Transform | Compete | Scale
Scaling & transforming technology vendors through innovation, action & enterprise
We leverage over 20 years of building and scaling commercial sales functions, to transform and empower private enterprises within the UK cyber security and wider technology sectors. Setting boutique and aspirational businesses on a pathway to compete, thrive and scale in todayʼs dynamic and increasingly competitive technology market. With a focus on detail, activity and innovation, we deliver exceptional results and lasting success for our clients.
Our fully integrated approach combines hands-on growth & scaling services with access to data & AI project expertise, targeted lead generation capability, talent sourcing, and access to VC funding opportunities. This end-to-end capability provides a single source for UK technology companies to increase significant commercial outcomes and transform easier, compete better & scale faster.
Three steps to sustainable expansion
Commercial Value Analysis
Our comprehensive value analysis service gives focus and direction in how you compete, construct your ideal target profile, engineer the value of your solutions, and how they are prioritised. Anchoring all into your top of funnel activities, win-rates, and sales motion. Providing informed pathways to capitalise on significant market opportunities, and a solid commercial foundation for future engagement phases.
Growth potential & Readiness
To realise growth potential & readiness, we utilise all of the data, value engineering and priorities from the value analysis phase to increase commercial and customer engagement capability within the current sales function. Focusing on crucial stages of the customer buying journey to increase win rates and post-sale revenue expansion & longevity. Boosting the commercial function with no additional sales resources.
Scaling & sustainability
Once a solid commercial foundation has been established and customer engagement capability increased, we focus on immediate revenue gains and scaling the commercial operation. Our revenue realisation service provides active and ongoing live-sales opportunity coaching and management cadence. Supported further by our lead-boosting service, and capability in sourcing & embedding exceptional additional sales talent.
How to Partner with us
Engagement options for immediate & sustainable growth
At virtuohso, we work closely with our clients to align realistic outcomes with immediate and sustainable transition timescales. Our engagement options accommodate varying levels of urgency and the extent of any challenge. Balancing aspirations & goals with budgetary prudence.
Virtual Chief Revenue Officer
The Virtual Chief Revenue Officer (VCRO) service provides a virtual sales leadership role to your business. Designed to fully embed your engagement with us, we tailor the duration of the service to meet your specific needs, optimise your growth trajectory and maximise your competitive advantage. The VCRO can be as active and present as needed, embedding not only the program but also a sales cadence, operating rhythm & win culture. Significantly reducing the risk & investment overhead of a dedicated full-time sales leadership role.
Pinpoint specific areas of focus
Our three-step approach provides a systematic and sequential program so your business will transform, compete & scale in that order and at a timeframe to suit your ambitions. Or you can jump in at any stage to fix, avoid or achieve specific goals or challenges. Whether you’re seeking investment, need to supercharge new customer wins, achieve a strong finish to the year without additional headcount, address persistent areas of underperformance, or scale quickly. We can isolate or combine elements of our program to suit your needs.
70%
of aspirational tech firms fail to convert sales due to high competition & approach
59%
face significant challenges retaining clients and expanding services
70%
fall in venture capital funding of uk technology firms over the past two years
43%
the percentage of sales people achieving sales targets in aspirational tech firms
50%
of tech firms replace sales leadership at least once every two years
165%
the representative cost of salary to replace and ramp up a new sales leader
45%
higher target achievement rates in tech firms with structured & embedded sales approaches
28%
shorter sales cycles when structured approaches are consistently executed
30%
faster contribution ramp up of new sales people in tech firms with an onboarding program
Get in Touch
Reach out today to transform easier, compete better & scale faster